Poetry Event Preview: Sally Crabtree’s Word M’art

The Market House, St Austell, Cornwall
1st – 5th June 2010

By Guy Sangster Adams

Word M’art is the new mission for the irrepressible and phenomenally proactive ‘international action poet’, Sally Crabtree. “Poetry should be taken down from its ivory tower and given back to the people,” she says, and to facilitate this she has created the interactive supermarket themed installation, Word M’art, to engage people of all ages and backgrounds with poetry as part of their everyday lives. The week long launch event at The Market House will include such special offers such as Poems in a Tin, I’ll Eat My Words edible poetry in the cake aisle, a pharmacy counter offering poetic cures, live musical-poetry from singing shelf stackers, and dancing in the aisles courtesy of the Trolley Waltz.

For the gloriously pop art poetry of the Poems in a Tin, which Crabtree originally created for National Poetry Day and which inspired Word M’art, prior to the launch at The Market House, she has been running Word M’art workshops for groups within the St Austell community, so that they may write their own poems for the tins. Which is all part of Crabtree desire, or rather revolutionary zeal, to encourage everyone to get involved in reading, writing, performing poetry. Her resolute intention is to, as she says, “show people that poetry doesn’t have to be boring, stuffy, or elitist. It can be fun, exciting, engaging, and uplifting. There’s a poetry revolution going on and I want to encourage people to sign up!”

In Crabtree’s hands the revolution will not only be poetic, but also very, very, brightly coloured! Following the launch week at The Market House, Word M’art will be rolled out across the country, where is can be set up in bustling supermarkets, empty shops, at fĂȘtes, carnivals, and festivals, or as a museum or gallery installation.

Word M’art runs from 1st June – 5th June 2010
at The Market House, Market Street, St Austell, Cornwall PL25 5QB
Open 10.30am to 4pm.
Free admission.


Sally Crabtree

Poems in a Tin filmed ‘advert’/guerrilla Word M’art poetry in a branch of the Co-op


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